Today I had the pleasure of meeting and speaking with a pretty smart bunch here in Dallas. The New Media Training Institute asked me to speak at a local event and discuss how companies are using Social Media and engaging customers through the seemingly limitless channels. One of the items that I was asked to really dig into was how teams can make the most of their time and avoid the Social Media Time Suck we're all afraid of.
My approach? I created ~15 high to mid-level slides and took an un-conference approach to presenting with a focus on Twitter and Facebook. My instict was that this audience would be savvy enough to appreciate an avoidance of basic "how-to" items and the freedom to chime in and share both successes and failures along the way - as opposed to my dictating opinion and reciting a presentation. Was I right? Yeah - I was dead on.
The dialogue was good and the information was great. What follows is simply the ppt deck that I used to spark the conversation with this sharp group of activists. (normally I don't post presentations that I've done on behalf of my employer but this deck will be available publicly on the event website soon anyhow.)
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Comments
Posted On
Feb 04, 2010Posted By
Jed SimsI'm really sorry I missed it Chris. I heard this was terrific and the conversation was great. You are a real social media treasure. Hope AT&T knows what they have in you. Thank you for sharing the presentation.
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Feb 04, 2010Posted By
Molly DeMaagdGreat presentation Chris! I'm glad it went well!
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Feb 04, 2010Posted By
Cindy MWhat a great cause! When will you have videos of you actually presenting? The slideshows are great but just not the same.
See you in San Diego in March?
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Feb 08, 2010Posted By
Carrie RobertsGreat presentation!!! Sometimes it is a challenge to know what level the audience is at with their skills. I love the pace of your ppt. I am offering free webinars for folks working with nonprofits and social good causes. Might have to make mine sweet and zingy, just like this one!!
.../free-training-resources-for-nonprofits.html
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